SIMPLY MAGIC / OUR STORY & BUSINESSES
Monthly Music, News, and Entertainment Guide
Giving local music a voice.
Before the print shop and interactive displays, Paul created a monthly music newspaper in Southern California. The guide promoted local musicians, bands, nightclubs, music stores, and concerts throughout Ventura, Santa Barbara, and the surrounding area. It connected the people making music with the audiences and businesses that helped a local scene thrive.
That publishing work brought promotion, graphics, and production together. A band needed an audience; a venue needed people through the door; a reader wanted to know what was happening nearby. The same interest in helping people discover and participate in something still runs through Simply Magic’s work. The guide also became the starting point for Newsletters Plus.
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EXPERIENCE & CAPABILITIES
Publishing, promotion, and audience building
Paul’s wider skills in newsletters, advertising, marketing, and public relations build on the audience-focused work of the music guide. Publishing brought editorial layout and graphic design together with the practical task of helping musicians, venues, stores, and concerts connect with local readers.
- Newsletters
- Advertising
- Public relations
- Graphic design
- Marketing